What is the Social Media Role in the Student Recruitment Journey

There´s approximately over 3 billion people logged onto social media today. Meaning that almost half of the world as we know it, spends at least half their day updating their social media content through different SM canals.

That’s about 40% on the global population and if you put it into perspective, at least 3.819 billion people with internet, will be accessing their social media of choice as we speak.