5 best ways to recruit qualified students
5 best ways to recruit qualified students
Every recruitment officer needs to know how to recruit students. The only thing is that nowadays there is such a great variety of recruitment options. And here is a list of the most common ones.
Promote yourself at the pre-university institutions
As they say: Better do it by yourself then ask someone to do it for you! Visiting the pre-university institutions is the oldest and easiest way of self-promoting.
Important is to plan which institutions to visit and then reach out to school principals, guidance counselors and/or community leaders to assist students in scheduling a recruitment session at their location in order to give a short presentation of themselves.
Here you should prepare several things in advance: the speaker, presentation, brochures and book that time in each institution in advance.
The speaker should prepare a short informative and interactive presentation and be ready to answer all the questions.
Host a recruitment event at your school
This is basically the major event of the year at each university when everybody could visit the campus, talk to the friendly University staff and explore all the study programs. Let’s say “live a day like an accepted student and feel that experience”. Choose a certain day and time that accommodates your admissions deadline and prospective students. Spread a word about this even worldwide: manual promotions, on your website Contact high school principals, academic counselors and other leaders well in advance to notify them of the event. Ask them to announce the event to prospective students and encourage attendance. Put yourself in their shoes, think like a student.
You may also be interested in Online Coffee Break- Learn how to recruit students using webinars.
Fairs
- Meet universities face to face
- Find out what university admissions officers are looking for
- Attend seminars and presentations
- Apply for scholarships, exclusive to fair attendees
Social media promotions
Through different channels like facebook, twitter, linkedin, etc.
Why LinkedIn?
LinkedIn has a huge number of degree seeking students, and this will help you to target your campaigns and attract them.
Why Facebook?
Facebook does target students, as this Social media is mostly for a younger generation and this generation finds most of the information through Facebook groups and pages.
Why Twitter?
Twitter is a simple version of Newspaper for students, where they can read briefly about the things that they are interested in and hashtags make it easier to highlight the most important piece of information for them.
Host an Online Open day
An online open day is a 1-hour webinar in which a university, college or business school presents a specific Bachelors, Masters, MBA, Ph.D. or Short Course. The online open day is free to attend and it’s interactive which means you can ask questions.
The Online Open Days connect you with a great variety of both private and public universities and Business Schools worldwide and are the ideal research method for all prospective students that are looking for the best Bachelor, Master, Ph.D., MBA or Short Course in any field of study. Experienced program directors, officers, and existing students will introduce you to their field of expertise and present you all the program features:
- The content of the program
- The career prospects
- The student life
- The program admission requirements
- The tuition fees and the scholarship opportunities and
- So much more
In the end of the presentation, you can ask questions in the Q&A. This will help clarify any doubts you might have about this program.
